:root {
  --ink: #17152b;
  --ink-soft: #514d69;
  --muted: #79748d;
  --paper: #fffdfa;
  --cream: #fff5ec;
  --peach: #ffdbc9;
  --coral: #ff744f;
  --rose: #f83f7d;
  --berry: #bd2865;
  --lavender: #eee8ff;
  --violet: #6d50db;
  --navy: #211d3b;
  --line: rgba(33, 29, 59, .12);
  --shadow: 0 24px 70px rgba(48, 28, 67, .13);
  --radius: 28px;
  --font-display: "Manrope", "Avenir Next", Arial, sans-serif;
  --font-body: "DM Sans", "Avenir Next", Arial, sans-serif;
}

* { box-sizing: border-box; }
html { scroll-behavior: smooth; scroll-padding-top: 110px; }
body { margin: 0; color: var(--ink); background: var(--paper); font-family: var(--font-body); font-size: 16px; line-height: 1.65; -webkit-font-smoothing: antialiased; }
body::selection { color: #fff; background: var(--rose); }
img { display: block; width: 100%; }
a { color: inherit; }
button, input, select { font: inherit; }
button { color: inherit; }
[hidden] { display: none !important; }
.shell { width: min(1180px, calc(100% - 48px)); margin-inline: auto; }
.section { padding: 112px 0; }
.skip-link { position: fixed; left: 16px; top: -60px; z-index: 999; padding: 10px 16px; border-radius: 8px; color: #fff; background: var(--ink); transition: top .2s; }
.skip-link:focus { top: 16px; }
.reveal { opacity: 0; transform: translateY(24px); transition: opacity .7s ease, transform .7s ease; }
.reveal.is-visible { opacity: 1; transform: none; }

h1, h2, h3, .brand { font-family: var(--font-display); }
h1, h2, h3, p { margin-top: 0; }
h1, h2, h3 { letter-spacing: -.035em; }
.eyebrow { margin-bottom: 18px; color: var(--rose); font: 800 12px/1.2 var(--font-display); letter-spacing: .13em; text-transform: uppercase; }
.eyebrow sup { font-size: 8px; }
.section-heading { max-width: 720px; margin: 0 auto 54px; text-align: center; }
.section-heading h2 { margin-bottom: 18px; font-size: clamp(35px, 4.4vw, 58px); line-height: 1.08; }
.section-heading > p:last-child { max-width: 650px; margin: 0 auto; color: var(--ink-soft); font-size: 18px; }
.section-heading--light h2, .section-heading--light p { color: #fff; }
.section-heading--light .eyebrow { color: #ffb69e; }
.section-heading--light > p:last-child { color: rgba(255,255,255,.72); }

.concept-bar { position: relative; z-index: 80; color: #fff; background: var(--navy); font-size: 12px; letter-spacing: .02em; }
.concept-bar__inner { display: flex; justify-content: space-between; padding-block: 7px; }
.concept-bar__audience { color: #c9c1e5; }
.site-header { position: sticky; top: 0; z-index: 70; border-bottom: 1px solid rgba(255,255,255,.7); background: rgba(255,253,250,.88); backdrop-filter: blur(16px); transition: box-shadow .25s, background .25s; }
.site-header.is-scrolled { background: rgba(255,255,255,.95); box-shadow: 0 10px 35px rgba(38, 28, 55, .1); }
.header-inner { display: flex; min-height: 78px; align-items: center; gap: 34px; }
.brand { display: inline-flex; align-items: center; gap: 10px; color: var(--ink); font-size: 24px; font-weight: 800; letter-spacing: -.06em; text-decoration: none; }
.brand sup { position: relative; top: -7px; margin-left: 2px; color: var(--coral); font-size: 8px; letter-spacing: 0; }
.brand-mark { display: grid; width: 32px; height: 32px; place-items: center; }
.brand-mark svg { width: 100%; fill: none; stroke: url(#none); }
.brand-mark path:first-child { fill: var(--coral); }
.brand-mark path:last-child { fill: var(--rose); opacity: .86; }
.brand img { max-width: 155px; height: auto; width:100% }
.desktop-nav { display: flex; margin-left: auto; align-items: center; gap: 30px; }
.desktop-nav a { position: relative; padding: 27px 0 25px; color: var(--ink-soft); font-size: 14px; font-weight: 600; text-decoration: none; }
.desktop-nav a::after { position: absolute; right: 0; bottom: 18px; left: 0; height: 2px; border-radius: 2px; background: linear-gradient(90deg, var(--coral), var(--rose)); content: ""; transform: scaleX(0); transition: transform .2s; }
.desktop-nav a:hover::after, .desktop-nav a:focus-visible::after { transform: scaleX(1); }
.button { display: inline-flex; min-height: 46px; align-items: center; justify-content: center; padding: 12px 22px; border: 0; border-radius: 999px; font-family: var(--font-display); font-size: 14px; font-weight: 800; text-decoration: none; cursor: pointer; transition: transform .2s, box-shadow .2s, filter .2s; }
.button:hover { transform: translateY(-2px); filter: saturate(1.08); }
.button:focus-visible, .text-link:focus-visible, .symptom-item:focus-visible, .faq-item button:focus-visible, input:focus-visible, select:focus-visible { outline: 3px solid rgba(109,80,219,.3); outline-offset: 3px; }
.button--primary { color: #fff; background: linear-gradient(105deg, var(--coral), var(--rose)); box-shadow: 0 12px 28px rgba(248,63,125,.23); }
.button--primary:hover { box-shadow: 0 16px 34px rgba(248,63,125,.32); }
.button--large { min-height: 54px; padding-inline: 29px; }
.header-cta { margin-left: 4px; }
.menu-button { display: none; width: 44px; height: 44px; margin-left: auto; border: 0; border-radius: 50%; background: var(--cream); cursor: pointer; }
.menu-button span { display: block; width: 19px; height: 2px; margin: 4px auto; border-radius: 2px; background: var(--ink); transition: transform .2s, opacity .2s; }
.mobile-nav { display: none; }
.text-link { display: inline-block; align-items: center; gap: 8px; color: var(--ink); font-weight: 800; text-underline-offset: 5px; }
.text-link span { color: var(--rose); font-size: 20px; transition: transform .2s; margin-left: 5px; display: inline-block;}
.text-link:hover span { transform: translateX(4px); }

.hero { position: relative; overflow: hidden; padding: 94px 0 0; background: radial-gradient(circle at 8% 8%, #fff 0, transparent 27%), linear-gradient(135deg, #fff8f2 0%, #fff1ea 47%, #f5eeff 100%); }
.hero::after { position: absolute; right: -120px; bottom: 120px; width: 430px; height: 430px; border: 1px solid rgba(248,63,125,.16); border-radius: 50%; content: ""; }
.hero-orb { position: absolute; border-radius: 50%; filter: blur(2px); pointer-events: none; }
.hero-orb--one { top: 80px; left: -90px; width: 250px; height: 250px; background: rgba(255,151,106,.13); }
.hero-orb--two { right: 12%; bottom: 2%; width: 180px; height: 180px; background: rgba(109,80,219,.11); }
.hero-grid { position: relative; z-index: 2; display: grid; grid-template-columns: .92fr 1.08fr; align-items: center; gap: 70px; }
.hero-copy { padding-bottom: 84px; }
.hero h1 { margin-bottom: 26px; font-size: clamp(44px, 5.3vw, 73px); line-height: 1.02; }
.hero h1 span { color: var(--rose); background: linear-gradient(100deg, var(--coral), var(--rose) 70%); -webkit-background-clip: text; background-clip: text; -webkit-text-fill-color: transparent; }
.hero-dek { max-width: 635px; margin-bottom: 30px; color: var(--ink-soft); font-size: 19px; line-height: 1.65; }
.hero-actions { display: flex; align-items: center; gap: 24px; }
.hero-note { display: flex; max-width: 530px; margin-top: 30px; align-items: flex-start; gap: 10px; color: var(--muted); font-size: 12px; line-height: 1.5; }
.note-icon { display: inline-grid; width: 18px; height: 18px; flex: 0 0 18px; place-items: center; border: 1px solid var(--muted); border-radius: 50%; font-size: 10px; font-weight: 800; }
.hero-visual { position: relative; min-width: 0; align-self: end; }
.hero-photo { position: relative; overflow: hidden; aspect-ratio: 1.02; border-radius: 48% 48% 24px 24px; box-shadow: var(--shadow); }
.hero-photo::after { position: absolute; inset: 0; background: linear-gradient(180deg, transparent 55%, rgba(28,18,46,.24)); content: ""; }
.hero-photo img { height: 100%; object-fit: cover; object-position: 53% center; transform: scale(1.02); }
.outcome-chip { position: absolute; z-index: 3; display: flex; min-width: 130px; flex-direction: column; padding: 13px 16px; border: 1px solid rgba(255,255,255,.8); border-radius: 16px; background: rgba(255,255,255,.9); box-shadow: 0 14px 35px rgba(35,20,52,.17); backdrop-filter: blur(12px); }
.outcome-chip strong { color: var(--rose); font: 800 24px/1 var(--font-display); letter-spacing: -.04em; }
.outcome-chip span { margin-top: 4px; color: var(--ink-soft); font-size: 11px; font-weight: 700; }
.outcome-chip--attention { top: 14%; left: 83px; }
.outcome-chip--lift { right: -20px; bottom: 32%; }
.product-card { position: absolute; z-index: 4; right: 7%; bottom: -34px; left: 7%; display: flex; align-items: center; gap: 16px; padding: 21px 24px; border: 1px solid rgba(255,255,255,.85); border-radius: 20px; background: rgba(255,255,255,.94); box-shadow: 0 25px 55px rgba(35,20,52,.2); backdrop-filter: blur(14px); }
.product-card__mark { width: 50px; height: 50px; flex: 0 0 50px; }
.product-card__mark svg { width: 100%; }
.product-card__mark path:first-child { fill: var(--coral); }
.product-card__mark path:last-child { fill: var(--rose); opacity: .86; }
.product-card p { margin: 0; color: var(--ink-soft); font-size: 11px; line-height: 1.45; }
.product-card p span { color: var(--muted); }
.product-card .product-card__name { color: var(--ink); font: 800 22px/1 var(--font-display); letter-spacing: -.05em; }
.product-card__name sup { color: var(--coral); font-size: 7px; }
.proof-ribbon { position: relative; z-index: 4; display: grid; margin-top: 34px; grid-template-columns: repeat(3, 1fr); border-radius: 22px 22px 0 0; background: var(--navy); box-shadow: 0 -10px 35px rgba(33,29,59,.12); }
.proof-ribbon > div { display: flex; min-height: 104px; align-items: center; gap: 14px; padding: 24px 30px; }
.proof-ribbon > div + div { border-left: 1px solid rgba(255,255,255,.13); }
.proof-ribbon strong { color: #fff; font: 800 31px/1 var(--font-display); letter-spacing: -.05em; }
.proof-ribbon span { max-width: 180px; color: #ccc6dd; font-size: 12px; line-height: 1.4; }

.condition { background: #fff; }
.symptom-layout { display: grid; grid-template-columns: .92fr 1.08fr; align-items: center; gap: 64px; }
.symptom-image { position: relative; overflow: hidden; border-radius: var(--radius); box-shadow: var(--shadow); }
.symptom-image img { aspect-ratio: 1.18; object-fit: cover; }
.symptom-image__caption { position: absolute; right: 18px; bottom: 18px; left: 18px; padding: 15px 18px; border: 1px solid rgba(255,255,255,.7); border-radius: 14px; color: var(--ink-soft); background: rgba(255,255,255,.92); font-size: 13px; backdrop-filter: blur(10px); }
.symptom-checklist { display: grid; gap: 14px; }
.symptom-item { display: grid; width: 100%; grid-template-columns: 48px 1fr 28px; align-items: center; gap: 16px; padding: 21px 22px; border: 1px solid var(--line); border-radius: 18px; text-align: left; background: #fff; box-shadow: 0 8px 24px rgba(43,31,58,.05); cursor: pointer; transition: border .2s, transform .2s, background .2s, box-shadow .2s; }
.symptom-item:hover { transform: translateX(5px); border-color: rgba(248,63,125,.36); box-shadow: 0 14px 30px rgba(43,31,58,.09); }
.symptom-item[aria-pressed="true"] { border-color: rgba(248,63,125,.55); background: #fff7f8; }
.symptom-icon { display: grid; width: 48px; height: 48px; place-items: center; border-radius: 14px; color: var(--rose); background: var(--cream); }
.symptom-icon svg { width: 25px; fill: none; stroke: currentColor; stroke-width: 1.7; stroke-linecap: round; stroke-linejoin: round; }
.symptom-item strong, .symptom-item small { display: block; }
.symptom-item strong { font: 800 16px/1.25 var(--font-display); }
.symptom-item small { margin-top: 5px; color: var(--muted); font-size: 13px; line-height: 1.45; }
.check-control { display: grid; width: 25px; height: 25px; place-items: center; border: 1.5px solid #ccc6d7; border-radius: 50%; color: transparent; font-size: 12px; transition: .2s; }
.symptom-item[aria-pressed="true"] .check-control { border-color: var(--rose); color: #fff; background: var(--rose); }
.symptom-result { display: flex; min-height: 48px; align-items: center; gap: 11px; padding: 4px 8px; color: var(--ink-soft); font-size: 13px; font-weight: 600; }
.symptom-result__dot { width: 9px; height: 9px; border-radius: 50%; background: var(--coral); box-shadow: 0 0 0 6px rgba(255,116,79,.12); }

.formula { position: relative; overflow: hidden; color: #fff; background: linear-gradient(145deg, #241e42, #3d285a 55%, #57264f); }
.formula::before { position: absolute; top: -300px; left: 50%; width: 900px; height: 600px; border: 1px solid rgba(255,255,255,.08); border-radius: 50%; content: ""; transform: translateX(-50%); }
.formula-grid { position: relative; display: grid; grid-template-columns: repeat(4, 1fr); gap: 14px; }
.formula-card { position: relative; min-height: 270px; padding: 28px 24px; border: 1px solid rgba(255,255,255,.13); border-radius: 22px; background: rgba(255,255,255,.065); backdrop-filter: blur(10px); transition: transform .2s, background .2s; }
.formula-card:hover { transform: translateY(-6px); background: rgba(255,255,255,.1); }
.formula-card__number { position: absolute; top: 22px; right: 22px; color: rgba(255,255,255,.28); font: 700 12px var(--font-display); }
.formula-card__icon { display: grid; width: 48px; height: 48px; margin-bottom: 34px; place-items: center; border-radius: 50%; color: #fff; background: linear-gradient(135deg, var(--coral), var(--rose)); font-size: 22px; }
.formula-card h3 { margin-bottom: 10px; font-size: 22px; }
.formula-card p { margin: 0; color: rgba(255,255,255,.66); font-size: 14px; line-height: 1.6; }
.formula-line { position: relative; display: flex; margin-top: 28px; align-items: center; justify-content: center; gap: 13px; color: rgba(255,255,255,.62); font-size: 13px; }
.formula-line::before, .formula-line::after { width: 80px; height: 1px; background: rgba(255,255,255,.2); content: ""; }
.formula-line strong { color: #fff; font: 800 15px var(--font-display); }

.transformation { background: var(--cream); }
.transformation-grid { display: grid; grid-template-columns: repeat(2, 1fr); gap: 24px; }
.story-card { overflow: hidden; border: 1px solid rgba(43,31,58,.08); border-radius: var(--radius); background: #fff; box-shadow: 0 18px 50px rgba(45,28,58,.09); }
.story-card__image { position: relative; overflow: hidden; }
.story-card__image img { aspect-ratio: 1.55; object-fit: cover; transition: transform .6s; }
.story-card:hover .story-card__image img { transform: scale(1.035); }
.story-card--before .story-card__image img { filter: saturate(.55) contrast(.92); }
.story-card__image span { display:none; position: absolute; top: 18px; left: 18px; padding: 7px 13px; border-radius: 999px; color: #fff; background: rgba(33,29,59,.85); font: 800 11px var(--font-display); letter-spacing: .08em; text-transform: uppercase; backdrop-filter: blur(8px); }
.story-card--after .story-card__image span { background: linear-gradient(90deg, var(--coral), var(--rose)); }
.story-card__body { padding: 28px 30px 32px; }
.story-card__kicker { margin-bottom: 8px; color: var(--rose); font-size: 11px; font-weight: 800; letter-spacing: .1em; text-transform: uppercase; }
.story-card h3 { margin-bottom: 9px; font-size: 24px; }
.story-card__body > p:last-child { margin: 0; color: var(--muted); font-size: 15px; }

.results { background: #fff; }
.results-grid { display: grid; grid-template-columns: 1.05fr .95fr; align-items: center; gap: 78px; }
.results-visual { position: relative; }
.results-visual img { border-radius: var(--radius); box-shadow: var(--shadow); }
.results-visual__badge { position: absolute; right: 185px; bottom: 75px; display: flex; width: 200px; height: 200px; flex-direction: column; align-items: center; justify-content: center; border: 8px solid #fff; border-radius: 50%; color: #fff; text-align: center; background: linear-gradient(135deg, var(--coral), var(--rose)); box-shadow: 0 16px 40px rgba(248,63,125,.25); transform: rotate(-7deg); }
.results-visual__badge span { font-size: 12px; font-weight: 700; text-transform: uppercase; }
.results-visual__badge strong { font: 800 17px/1.15 var(--font-display); }
.results-copy h2 { margin-bottom: 20px; font-size: clamp(36px, 4vw, 54px); line-height: 1.08; }
.results-copy > p:not(.eyebrow):not(.source-note) { color: var(--ink-soft); font-size: 17px; }
.metric-list { margin: 30px 0 24px; border-block: 1px solid var(--line); }
.metric-list > div { display: grid; grid-template-columns: 130px 1fr; align-items: center; padding: 17px 0; }
.metric-list > div + div { border-top: 1px solid var(--line); }
.metric-list strong { color: var(--rose); font: 800 34px/1 var(--font-display); letter-spacing: -.05em; }
.metric-list span { color: var(--ink-soft); font-weight: 700; }
.source-note { margin: 0; color: var(--muted); font-size: 11px; line-height: 1.55; }

.voices { background: linear-gradient(180deg, #f5f0ff, #fff); }
.voice-grid { display: grid; grid-template-columns: repeat(2, 1fr); gap: 22px; }
.voice-card { position: relative; margin: 0; padding: 36px; border: 1px solid rgba(109,80,219,.14); border-radius: 24px; background: rgba(255,255,255,.82); box-shadow: 0 15px 45px rgba(47,30,73,.08); }
.voice-card::before { color: var(--violet); content: "“"; font: 800 65px/.7 Georgia, serif; opacity: .28; }
.voice-card--accent::before { color: var(--rose); }
.voice-card blockquote { margin: 18px 0 28px; font: 600 19px/1.6 var(--font-display); letter-spacing: -.02em; }
.voice-card figcaption { display: flex; align-items: center; gap: 13px; }
.voice-card figcaption img { width: 48px; height: 48px; border-radius: 50%; object-fit: cover; }
.voice-card figcaption strong, .voice-card figcaption small { display: block; }
.voice-card figcaption strong { font-size: 13px; }
.voice-card figcaption small { color: var(--muted); font-size: 11px; }

.paths { background: #fff; }
.path-grid { display: grid; grid-template-columns: repeat(2, 1fr); gap: 24px; }
.path-card { position: relative; overflow: hidden; min-height: 440px; padding: 42px; border-radius: var(--radius); }
.path-card::after { position: absolute; right: -45px; bottom: -80px; width: 250px; height: 250px; border: 48px solid rgba(255,255,255,.34); border-radius: 50%; content: ""; }
.path-card--advertiser { background: linear-gradient(145deg, #fff1e6, #ffd8c8); }
.path-card--publisher { background: linear-gradient(145deg, #f3eeff, #ddd2ff); }
.path-card__label { display: inline-block; margin-bottom: 25px; padding: 7px 12px; border-radius: 999px; color: var(--berry); background: rgba(255,255,255,.7); font-size: 11px; font-weight: 800; letter-spacing: .08em; text-transform: uppercase; }
.path-card--publisher .path-card__label { color: var(--violet); }
.path-card h3 { max-width: 450px; margin-bottom: 24px; font-size: clamp(28px, 3vw, 39px); line-height: 1.14; }
.path-card ul { position: relative; z-index: 1; display: grid; max-width: 410px; margin: 0 0 30px; padding: 0; gap: 10px; list-style: none; }
.path-card li { display: flex; align-items: flex-start; gap: 10px; color: var(--ink-soft); font-size: 14px; }
.path-card li::before { display: grid; width: 19px; height: 19px; flex: 0 0 19px; margin-top: 2px; place-items: center; border-radius: 50%; color: #fff; background: var(--rose); content: "✓"; font-size: 10px; font-weight: 800; }
.path-card--publisher li::before { background: var(--violet); }
.path-card .text-link { position: relative; z-index: 1; font-size: 14px; }

.expert { padding: 0; color: #fff; background: var(--navy); }
.expert-grid { display: grid; grid-template-columns: .9fr 1.1fr; align-items: stretch; }
.expert-photo { position: relative; min-height: 570px; overflow: hidden; }
.expert-photo::after { position: absolute; inset: 0; background: linear-gradient(90deg, transparent 65%, var(--navy)); content: ""; }
.expert-photo img { height: 100%; object-fit: cover; object-position: center; }
.expert-photo__tag { position: absolute; z-index: 2; bottom: 28px; left: 28px; padding: 7px 12px; border-radius: 999px; color: #fff; background: rgba(33,29,59,.78); font-size: 10px; font-weight: 800; letter-spacing: .08em; text-transform: uppercase; backdrop-filter: blur(8px); }
.expert-copy { display: flex; flex-direction: column; justify-content: center; padding: 70px 0 70px 72px; }
.expert-copy .eyebrow { color: #ffad93; }
.expert-copy blockquote { max-width: 650px; margin: 0 0 32px; font: 600 clamp(27px, 3.25vw, 43px)/1.32 var(--font-display); letter-spacing: -.035em; }
.expert-name { margin-bottom: 2px; font-weight: 800; }
.expert-role { margin-bottom: 14px; color: #c6bfd8; font-size: 14px; }
.expert-fine { margin: 0; color: #7f7696; font-size: 11px; }

.faq { background: var(--cream); }
.faq-grid { display: grid; grid-template-columns: .72fr 1.28fr; align-items: start; gap: 90px; }
.faq-intro { position: sticky; top: 140px; }
.faq-intro h2 { margin-bottom: 18px; font-size: clamp(35px, 4vw, 51px); line-height: 1.1; }
.faq-intro > p:not(.eyebrow) { margin-bottom: 25px; color: var(--ink-soft); }
.faq-item { border-bottom: 1px solid rgba(33,29,59,.17); }
.faq-item:first-child { border-top: 1px solid rgba(33,29,59,.17); }
.faq-item h3 { margin: 0; }
.faq-item button { display: flex; width: 100%; align-items: center; justify-content: space-between; gap: 20px; padding: 25px 0; border: 0; text-align: left; background: transparent; font: 800 17px/1.35 var(--font-display); cursor: pointer; }
.faq-plus { display: grid; width: 30px; height: 30px; flex: 0 0 30px; place-items: center; border-radius: 50%; color: #fff; background: var(--rose); font-size: 20px; font-weight: 500; transition: transform .25s, background .25s; }
.faq-item.is-open .faq-plus { background: var(--ink); transform: rotate(45deg); }
.faq-answer { display: grid; grid-template-rows: 0fr; transition: grid-template-rows .3s ease; }
.faq-answer p { min-height: 0; overflow: hidden; margin: 0; color: var(--ink-soft); font-size: 15px; }
.faq-item.is-open .faq-answer { grid-template-rows: 1fr; }
.faq-item.is-open .faq-answer p { padding-bottom: 25px; }

.get-started { position: relative; overflow: hidden; padding: 105px 0; color: #fff; background: linear-gradient(135deg, #ff8059 0%, #f63f7b 55%, #b6296c 100%); }
.get-started::before { position: absolute; top: -320px; right: -180px; width: 700px; height: 700px; border: 1px solid rgba(255,255,255,.2); border-radius: 50%; content: ""; }
.get-started::after { position: absolute; bottom: -280px; left: -220px; width: 620px; height: 620px; border: 100px solid rgba(255,255,255,.07); border-radius: 50%; content: ""; }
.get-started__grid { position: relative; z-index: 2; display: grid; grid-template-columns: .9fr 1.1fr; gap: 90px; }
.get-started .eyebrow { color: #fff1e9; }
.get-started__copy h2 { margin-bottom: 20px; font-size: clamp(42px, 5vw, 66px); line-height: 1.03; }
.get-started__copy h2 span { color: var(--navy); }
.get-started__copy > p:not(.eyebrow) { max-width: 520px; color: rgba(255,255,255,.86); font-size: 18px; }
.get-started__assurance { display: flex; margin-top: 28px; align-items: center; gap: 10px; font-size: 13px; font-weight: 700; }
.get-started__assurance span { display: grid; width: 24px; height: 24px; place-items: center; border-radius: 50%; color: var(--rose); background: #fff; }
.contact-card { display: grid; padding: 34px; gap: 18px; border: 1px solid rgba(255,255,255,.72); border-radius: var(--radius); color: var(--ink); background: rgba(255,255,255,.96); box-shadow: 0 28px 75px rgba(74,16,51,.25); backdrop-filter: blur(12px); }
.field-row { display: grid; grid-template-columns: repeat(2, 1fr); gap: 14px; }
.contact-card label { display: grid; gap: 7px; color: var(--ink-soft); font-size: 12px; font-weight: 800; }
.contact-card input, .contact-card select { width: 100%; min-height: 49px; padding: 0 14px; border: 1px solid #dcd7e3; border-radius: 11px; color: var(--ink); background: #fff; font-size: 14px; }
.contact-card input::placeholder { color: #aaa4b5; }
.contact-card .button { width: 100%; margin-top: 2px; }
.form-note { margin: -3px 0 0; color: var(--muted); text-align: center; font-size: 10px; }
.form-success { display: grid; min-height: 290px; place-items: center; align-content: center; text-align: center; }
.form-success > span { display: grid; width: 58px; height: 58px; margin-bottom: 18px; place-items: center; border-radius: 50%; color: #fff; background: linear-gradient(135deg, var(--coral), var(--rose)); font-size: 25px; }
.form-success strong, .form-success small { display: block; }
.form-success strong { font: 800 24px var(--font-display); }
.form-success small { max-width: 330px; margin-top: 8px; color: var(--muted); }
/* Hubspot form overrides */
.hbspt-form {display: grid;padding: 34px;gap: 18px;border: 1px solid rgba(255, 255, 255, .72);border-radius: var(--radius);color: var(--ink);background: rgba(255, 255, 255, .96);box-shadow: 0 28px 75px rgba(74, 16, 51, .25);backdrop-filter: blur(12px);}
.hbspt-form ul{padding: 0;margin: 10px 0px;list-style: none;}
.hbspt-form fieldset {max-width: 100% !important;}
.hbspt-form label {display: flex;gap: 7px;color: var(--ink-soft);font-size: 12px;font-weight: 800;}
.hbspt-form input, .hbspt-form select, .hbspt-form textarea {width: 100% !important;min-height: 49px;padding: 0 14px;border: 1px solid #dcd7e3;border-radius: 11px;color: var(--ink);background: #fff;font-size: 14px;}
.hbspt-form textarea {min-height: 100px;padding: 10px;}
span.hs-form-required, label.hs-error-msg{color: var(--rose);}
input.hs-button.primary.large {display: inline-flex;min-height: 46px;align-items: center;justify-content: center;padding: 12px 22px;border: 0;border-radius: 999px;font-family: var(--font-display);font-size: 14px;font-weight: 800;text-decoration: none;cursor: pointer;transition: transform .2s, box-shadow .2s, filter .2s;color: #fff;background: linear-gradient(105deg, var(--coral), var(--rose));box-shadow: 0 12px 28px rgba(248, 63, 125, .23);}
input.hs-button.primary.large:hover {transform: translateY(-2px);filter: saturate(1.08);}
.hbspt-form fieldset > div {margin-bottom: 15px !important;}
.hs_company_type legend.hs-field-desc {font-size: 14px;margin-bottom: 10px;}
/* End Hubspot form overrides */

.site-footer { padding: 54px 0 30px; color: #b9b2c9; background: #171427; font-size: 12px; }
.footer-top { display: flex; align-items: center; justify-content: space-between; gap: 24px; padding-bottom: 34px; }
.brand--footer { color: #fff; }
.footer-top p { margin: 0; letter-spacing: .05em; }
.important-info { padding: 32px 0; border-block: 1px solid rgba(255,255,255,.12); }
.important-info h2 { margin-bottom: 22px; color: #fff; font-size: 14px; letter-spacing: -.01em; }
.important-info__grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 34px; }
.important-info p { margin: 0; line-height: 1.65; }
.important-info strong { color: #eeeaf5; }
.footer-bottom { display: flex; justify-content: space-between; gap: 30px; padding-top: 25px; color: #706982; font-size: 10px; }
.footer-bottom p { margin: 0; }

@media (max-width: 1050px) {
  .desktop-nav { gap: 18px; }
  .desktop-nav a { font-size: 13px; }
  .hero-grid { gap: 38px; }
  .hero h1 { font-size: clamp(42px, 5.4vw, 60px); }
  .formula-grid { grid-template-columns: repeat(2, 1fr); }
  .results-grid, .faq-grid, .get-started__grid { gap: 50px; }
  .expert-copy { padding-left: 46px; }
}

@media (max-width: 850px) {
  html { scroll-padding-top: 90px; }
  .shell { width: min(100% - 34px, 720px); }
  .section { padding: 82px 0; }
  .concept-bar__audience { display: none; }
  .concept-bar__inner { justify-content: center; }
  .desktop-nav, .header-cta { display: none; }
  .menu-button { display: block; }
  .menu-button[aria-expanded="true"] span:nth-child(1) { transform: translateY(6px) rotate(45deg); }
  .menu-button[aria-expanded="true"] span:nth-child(2) { opacity: 0; }
  .menu-button[aria-expanded="true"] span:nth-child(3) { transform: translateY(-6px) rotate(-45deg); }
  .mobile-nav { display: grid; max-height: 0; overflow: hidden; padding: 0 20px; gap: 2px; background: #fff; transition: max-height .3s, padding .3s; }
  .mobile-nav.is-open { max-height: 420px; padding: 14px 20px 24px; border-top: 1px solid var(--line); }
  .mobile-nav > a:not(.button) { padding: 12px 8px; color: var(--ink-soft); font-weight: 700; text-decoration: none; }
  .hero { padding-top: 70px; }
  .hero-grid, .symptom-layout, .results-grid, .expert-grid, .faq-grid, .get-started__grid { grid-template-columns: 1fr; }
  .hero-copy { padding-bottom: 20px; text-align: center; }
  .hero-dek { margin-inline: auto; }
  .hero-actions { justify-content: center; }
  .hero-note { margin-inline: auto; text-align: left; }
  .hero-visual { width: min(620px, 100%); margin: 0 auto; }
  .hero-photo { aspect-ratio: 1.15; border-radius: 180px 180px 24px 24px; }
  .proof-ribbon { margin-top: 70px; }
  .proof-ribbon > div { flex-direction: column; align-items: flex-start; gap: 7px; padding: 22px; }
  .symptom-layout { gap: 36px; }
  .results-visual { width: calc(100% - 30px); }
  .results-copy { padding-top: 10px; }
  .voice-grid, .path-grid { grid-template-columns: 1fr; }
  .expert-photo { min-height: 500px; }
  .expert-photo::after { background: linear-gradient(180deg, transparent 75%, var(--navy)); }
  .expert-copy { padding: 25px 0 80px; }
  .faq-intro { position: static; }
  .get-started__grid { gap: 45px; }
  .important-info__grid { grid-template-columns: 1fr; gap: 18px; }
}

@media (max-width: 600px) {
  .shell { width: min(100% - 28px, 540px); }
  .section { padding: 68px 0; }
  .header-inner { min-height: 68px; }
  .brand { font-size: 21px; }
  .brand-mark { width: 28px; height: 28px; }
  .section-heading { margin-bottom: 38px; }
  .section-heading h2 { font-size: 34px; }
  .section-heading > p:last-child { font-size: 16px; }
  .hero { padding-top: 58px; }
  .hero h1 { font-size: 41px; }
  .hero-dek { font-size: 17px; }
  .hero-actions { flex-direction: column; gap: 16px; }
  .hero-photo { aspect-ratio: .92; border-radius: 150px 150px 22px 22px; }
  .hero-photo img { object-position: 55% center; }
  .outcome-chip { min-width: 112px; padding: 11px 12px; }
  .outcome-chip strong { font-size: 21px; }
  .outcome-chip--attention { left: 8px; }
  .outcome-chip--lift { right: 8px; }
  .product-card { right: 4%; bottom: -42px; left: 4%; padding: 17px; }
  .product-card__mark { width: 42px; height: 42px; flex-basis: 42px; }
  .product-card .product-card__name { font-size: 19px; }
  .proof-ribbon { grid-template-columns: 1fr; border-radius: 18px 18px 0 0; }
  .proof-ribbon > div { min-height: 76px; flex-direction: row; align-items: center; }
  .proof-ribbon > div + div { border-top: 1px solid rgba(255,255,255,.13); border-left: 0; }
  .proof-ribbon span { max-width: none; }
  .symptom-item { grid-template-columns: 42px 1fr 25px; padding: 17px 15px; gap: 12px; }
  .symptom-icon { width: 42px; height: 42px; }
  .formula-grid { grid-template-columns: 1fr; }
  .formula-card { min-height: auto; }
  .formula-line { flex-wrap: wrap; text-align: center; }
  .formula-line::before, .formula-line::after { display: none; }
  .transformation-grid { grid-template-columns: 1fr; }
  .story-card__body { padding: 24px; }
  .results-visual__badge { right: -12px; bottom: -28px; width: 116px; height: 116px; border-width: 6px; }
  .metric-list > div { grid-template-columns: 110px 1fr; }
  .metric-list strong { font-size: 30px; }
  .voice-card, .path-card { padding: 28px 24px; }
  .path-card { min-height: 0; }
  .expert-photo { min-height: 390px; }
  .expert-copy blockquote { font-size: 27px; }
  .get-started { padding: 76px 0; }
  .get-started__copy h2 { font-size: 43px; }
  .contact-card { padding: 24px 20px; }
  .field-row { grid-template-columns: 1fr; }
  .footer-top, .footer-bottom { flex-direction: column; align-items: flex-start; }
}

@media (prefers-reduced-motion: reduce) {
  *, *::before, *::after { scroll-behavior: auto !important; transition-duration: .01ms !important; animation-duration: .01ms !important; animation-iteration-count: 1 !important; }
  .reveal { opacity: 1; transform: none; }
}