Advertisers

Tired of branded content that costs you too much time and money?

ContentDial provides an end-to-end branded content solution that streamlines your strategy, elevates your content, and maximizes your ROI

Easy Process

  • We create original content or leverage your existing assets
  • We recommend and secure publishers
  • From concept to launch in as little as 10 days
Step 1

Publisher Selection

ContentDial leverages insights to inform content & publisher recommendations
Step 2

ContentDial leverages insights to inform content & publisher recommendations

ContentDial editors develop concepts & drafts with multiple approvals by both advertiser and publisher
Step 3

Promotion & Optimization

Approved content is promoted through publisher social and owned & operated channels and performance is tracked through our real-time reporting dashboard

Elegant Formats

  • Bespoke editorial embodies publisher voice and style
  • Storytelling through articles, videos & social formats
  • Leverage content on your owned channels well beyond the campaign
FORMAT

Custom Article

A bespoke piece of custom editorial that explores the topics and themes aligned to the brand and product, written in the voice of the publisher.
FORMAT

Curated Article

Adaptation of existing brand assets (i.e. blog post, press release, etc.) that is lightly edited to match the tone of the publisher.
FORMAT

Social Video

Short-form custom video that leverages sourced & brand-supplied footage & promoted exclusively through publisher social handles.
FORMAT

Social Story

Organic Facebook or Instagram stories that leverage image & copy assets that are posted & promoted by the publisher.

Effective Performance

  • 234% 3-year ROI*
  • Content-only media plan means no wasted budget
  • Budget optimized to best performing content

1 minute

Average time spent

0.5%-0.6%

CTR

93%

Unique Visitors

144

Hours saved per campaign for ad agency*

$966,000

3-Year Benefits: Cost savings experienced through campaign workflow efficiencies*

234%

3-Year ROI*

* The Total Economic Impact™ of TripleLift ContentDial, a commissioned study conducted by Forrester Consulting on behalf of TripleLift, September 2021. TEI Results are for the interviewed organization

Content recommendations powered by insights

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Learn how ContentDial can work for you