1plusX, a TripleLift company, gave a workshop on: Winning with First-Party Data: Here’s How.” The premise was: Want to double, triple, or even quadruple your addressable audience and reach? This workshop sees how leading media groups Italiaonline and Gedi Digital are winning with a multi-faceted first-party data approach that dynamically and automatically combines cookieless solutions in real-time. The guest speakers included Elisa Agnetti, Head of Digital Strategy, Reporting & Analytics at GEDI Digital; Bastien Faletto, Senior Director of Sales SEMEA, at 1plusX, a TripleLift company; and Domenico Pascuzzi, Marketing Director Publishing at Italia Online.
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Our creative and technology solutions deliver superior performance for advertisers and publishers by scaling personalized, engaging ads across digital platforms while respecting the consumer journey.
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Taking a Pause: Turning CTV Creative into Action - Download our report to learn how creative technology is reshaping the CTV landscape and driving performance outcomes.
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Our advanced creative technology turns standard creative assets into engaging, high-performance ads, optimized in real-time to resonate across web, CTV, and retail media.
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Shaping the Future of Advertising: Two Case Studies From TripleLift and Vodafone
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Taking a Pause: Turning CTV Creative into Action - Download our report to learn how creative technology is reshaping the CTV landscape and driving performance outcomes.
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We are TripleLift, a technology company rooted at the intersection of creative, media, and data. Working with advertisers, publishers, and consumers, we drive meaningful engagement and measurable impact.
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TripleLift introduces the industry's first programmatic Pause Ads with DIRECTV Advertising
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