Retail Media

Turn shopping signals into sales

Activate commerce data across the open internet with creative, curation, and measurement designed to drive real outcomes.

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Signals show who will buy.
We help you reach them.

WHAT YOU GAIN

From signals to sales

Activate Commerce Data everywhere

Extend retail audiences beyond owned environments

Drive Real Purchase Behavior

Reach consumers closer to decision

Deliver
Relevant Creative

Align messaging to intent and context

Measure
What
Matters

Connect exposure to real outcomes

Seamlessly integrate commerce-driven ads for enhanced shopping experiences across the open web

We are a 3P supply source for offsite retail inventory.

Shoppable ad experiences

Drive immediate consumer action with ads that directly connect viewers to purchase opportunities.

35%

of advertisers seek better creative/reporting standards

27%

struggle to reflect retailer branding in creative

Advanced targeting

Leverage retailer data and advanced creative formats to ensure your ads are highly relevant and drive higher conversions.

43%

of advertisers find transparency lacking in off-site targeting

Seamless integration with RMNs

Maximize engagement by blending ads seamlessly with retail media networks, ensuring superior performance and better ROI.

24%

of advertisers find retail media platforms challenging

46%

find off-site campaign execution across retailers difficult

Control over data

Our retail media solutions reveal precise insights into shopper behavior and improve targeting accuracy.

92%

of retailers want better transparency for advertiser data

35%

struggle with off-site reporting for advertisers

Drive incremental demand with our formats

Drive incremental demand with our rich, dynamic formats designed to enhance offsite experiences that grab audience attention.

33%

of retailers cite a lack of off-site inventory

29%

seek supply partners for non-banner formats

Impact campaign performance

By taking ads off-site, brands can leverage retailer data across marketing campaigns and retailers increase the potential of their ad business by expanding media beyond their owned and operated properties.

56%

of retailers achieve their off-site campaign ROI goals

23%

of advertisers feel RMNs fail to meet KPI targets

Monetization without disruption

TripleLift’s retail media formats allow you to monetize inventory without interrupting the shopper journey.

Precision targeting

Use privacy-safe, advanced data targeting to deliver relevant ads that enhance the shopping experience.

Maximize revenue

Attract premium demand and increase engagement with non-intrusive, commerce-driven ad experiences that are proven to convert.

TripleLift Formats

Better customer experience, better performance

ADAPTIVE commerce SOLUTIONS

Responsive eCommerce Native

Best for Consideration and Sales

Easily retrieve components from your ASIN product detail pages and seamlessly populate into Native ads across our publisher footprint – all via the Amazon DSP creative builder. Launch Walmart SKU ads via the product feed and TripleLift tags.

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ADAPTIVE commerce SOLUTIONS

Responsive eCommerce Native

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Creative

Unlock the Future of Retail Media: Off-Site Advertising’s Role in the Next Growth Wave

Explore how off-site advertising is transforming retail media strategies, driving trends, and shaping investments. Dive into our exclusive whitepaper, created in partnership with eMarketer, to uncover key insights.

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revolutionizing retail media

Open the door to a new era in retail media

Discover how TripleLift is leading the way as the first SSP to support Amazon Ads’ Native Responsive eCommerce Supply. With our new Adaptive Commerce Solutions, advertisers can dynamically generate ads using real-time assets from Amazon product pages—scaling campaigns across our native supply footprint.

Learn how this innovation is shaping retail media, unlocking new placements, and driving better results for retail buyers.

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OUR RESOURCES

Resources Designed Just For You

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Taking a Pause: Turning CTV Creative Into Action

Taking a Pause: Turning CTV Creative into Action – Download our report to learn how creative technology is reshaping the CTV landscape and driving performance outcomes.

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