Industry Standards
“Industry Standards” means:
(A) In the EEA, UK, and Switzerland: (i) the current IAB Transparency and Consent Framework, and (ii) (if applicable), Google’s standards for transparency and consent under EU Data Protection Laws;
(B) for the purposes of US State Privacy Laws, as applicable, (i) the IAB’s CCPA Framework Technical Specifications, (ii) the Global Privacy Control, and (iii) the IAB’s Global Privacy Platform,
or replacement versions of any of the foregoing, and any subsequent industry standards or codes of practice included in this list from time to time by TripleLift to reflect industry standards for compliance with Data Protection Laws.