5 Product Lines. 18 Ad Formats. One Marketplace.

Welcome to the Essential Marketplace.

TripleLift supports ad campaigns for every format and goal. Choose the format and objective that can help you meet your goals.

Online Video

Branded Video

In-Stream Video

Branded Video

Best for driving video views and increasing brand awareness.

Showcase your video in the most optimal placements, directly within the feed of content on the world’s best publishers. Branded Video matches the unique look and feel of each publisher site and offers customized branding to drive higher brand awareness and engagement.

In-Stream Video

Best for engaging online viewers with sight, sound and motion.

Engage viewers with 0:05 to 5 minute spots that appear before, during or after their content of choice.

CTV

CTV Spots

Split Screen

Dynamic Overlay

Brand and Product Insertion

CTV Spots

Best for awareness and viewability.

Premium video delivered programmatically, across top networks and streaming services.
*Only available in North America

Integrated Ad Experiences

Split Screen

Beta

Best for brand recall & consideration intent.

Capture audience attention at optimal moments with a bespoke format that scales back video content during natural, narrative breaks.
*Only available in North America

Integrated Ad Experiences

Dynamic Overlay

Beta

Best for brand favorability & purchase intent.

Enhancing the traditional lower-third real estate of the screen with a non-disruptive integrated ad experience that is contextually-relevant and formatted to meet the design of your brand.
*Only available in North America

Integrated Ad Experiences

Brand and Product Insertion

Beta

Best for innovation.

Seamlessly integrate 2D & 3D objects into a show’s content with no disruption to the storytelling, providing viewers with an elevated way to experience ad supported television.
*Only available in North America

Display

Best for Increasing Reach and Traffic

Buyers deserve quality, safety, and transparency even when it comes to standard banner inventory. Drive efficient traffic by placing your brand on the most elite publishers in the world. In partnership with our brand safety vendors, we deliver your ads as safely as possible, protecting your media dollars while helping you meet your campaign’s goals.

Branded Content

Custom Article

Curated Article

Social Video

Social Story

ContentDial

Custom Article

Best for brand and product awareness.

A bespoke piece of custom editorial that explores the topics and themes aligned to the brand and product, written in the voice of the publisher.
*Only available in North America

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ContentDial

Curated Article

Best for building awareness and driving consideration.

Adaptation of existing brand assets (i.e. blog post, press release, etc.) that is lightly edited to match the tone of the publisher.
*Only available in North America

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ContentDial

Social Video

Best for driving video views.

Short-form custom video that leverages sourced & brand-supplied footage & promoted exclusively through publisher social handles.
*Only available in North America

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ContentDial

Social Story

Best for driving awareness and content promotion.

Organic Facebook or Instagram stories that leverage image & copy assets that are posted & promoted by the publisher.
*Only available in North America

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Native

Cinemagraph

Image

Scroll

Window

Carousel

Reveal

Pharma

Cinemagraph

Best for increasing traffic and brand awareness.

Engage your audience with subtle movement that captures attention and draws the user into your brand message. Cinemagraph ads provide a unique experience that brings still images to life.

Image

Best for increasing reach and traffic.

Incorporate your brand’s visual content and copy directly into the publisher’s feed on the world’s best sites. Image ads allow users to discover your brand message and click through to your website to engage further.

Scroll

Best for engagement.

Let your ads tell a story through this user-activated ad experience. Scroll ads showcase up to three images that change based on the user’s movement up and down the page.

Window

Best for ad engagement and brand awareness.

Capture your audience with vertical images that follow the user as they scroll through the page. Ad creative moves up and down the ad slot with page movement.

Carousel

Best for engagement and product sales.

Showcase multiple products, highlight specific features, or tell your story with multiple images in a single ad. Carousel ads allow five unique images the user can explore before clicking to learn more or making a purchase.

Reveal

Best for delivering important disclosures.

Seamlessly address disclosures and offer additional information by adding on a Reveal to any format.

Pharma

Best for ensuring FDA compliance with your pharmaceutical ads.

Engage and educate users with native creative that features a non-intrusive scrolling ISI section that is FDA compliant.

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Ready to see the TripleLift Difference?

Innovation

We say that we’re reinventing ad placement one medium at a time…and we mean it. Keep scrolling to see how our CTV business is changing the television advertising landscape and explore our Exchange Traded Deals, the smart way to buy, measure and optimize programmatic media.

CTV Beta

We’re pioneering an innovative post-production solution that provides integrated ad experiences in streaming TV.

See what we're working on

Exchange Traded Deals

We’ve organized our most direct, effective and requested inventory to create deals that are built for you, easy to buy and include all the benefits of working with TripleLift.

Explore exchange traded deals

Offers & Packages

We routinely offer deals and packages tailored to advertisers like you. These packages highlight consumer and cultural trends, TripleLift performance data, and creative best practices to get the most out of your campaign.

Explore product offers