High-Impact CTV Advertising

Drive Superior Performance with Innovative CTV Ad Experiences

Engage Audiences on the Big Screen

Harness the power of Connected TV (CTV) with TripleLift’s industry-leading creative technology. Our CTV solutions deliver high-impact, engaging ad experiences that capture viewer attention and drive meaningful results. Want to learn more? Contact us to get started today.

A Decade of Creative Innovation Now Applied to CTV

Elevate your brand metrics – awareness, perception, and recall – with engaging and effective CTV ad experiences, all built on our award-winning legacy of creative technology innovation.

TripleLift combines the programmatic capabilities of an SSP with a new approach to creative. Our high-impact CTV formats consistently perform better than standard CTV spots,  placing brands directly within programming, capturing viewer attention when engagement is at its peak. Additionally, within ad breaks, our enhanced creative elements ensure your message stands out.

Experience Premium CTV with TripleLift

CTV
Connected TV
Enhanced Spots
Powered by TripleLift Creative Tech
In Show
Powered by TripleLift Creative Tech
IAB Standard

Enhanced Spots


Powered by TripleLift Creative Tech

Product Spotlight

Beta

Best for: Brand Recall and Perception

Transform your existing CTV ad into a compelling ad experience to combat creative fatigue, featuring your product of choice.

Enhanced Spots


Powered by TripleLift Creative Tech

QR Spot

Beta

Best for: Brand Recall and Engagement

Transform your existing CTV ad into an interactive ad experience, encouraging viewers to engage with your brand.

In Show


Powered by TripleLift Creative Tech

Dynamic Overlay

Beta

Best for brand favorability & purchase intent.

Enhancing the traditional lower-third real estate of the screen with a non-disruptive integrated ad experience that is contextually-relevant and formatted to meet the design of your brand.
*Only available in North America

In Show


Powered by TripleLift Creative Tech

Split Screen

Beta

Best for brand recall & consideration intent.

Capture audience attention at optimal moments with a bespoke format that scales back video content during natural, narrative breaks.
*Only available in North America

CTV Spots


IAB Supported

CTV Spots

Best for awareness and viewability.

Premium video delivered programmatically, across top networks and streaming services.
*Only available in North America

The Leading CTV Creative Tech SSP at the Intersection of Partnerships, Data and Creative

Proprietary Creative Technology

Improve audience receptivity and brand perception with innovative creative-first solutions that beautifully integrate with content and respect the viewing experience.

Quality Inventory at Scale

Access premium CTV inventory through our extensive network of safe, quality CTV inventory that isn’t available through other SSPs. We ensure your ads are placed in brand-safe environments, providing peace of mind and superior performance.

Ease of Activation

Save time and money with our advanced creative technology. Transform standard brand assets into engaging formats, leverage our integrations with top measurement & validation partners, and seamlessly activate programmatically or in a DSP of choice.

Effectiveness

Make an impact with unique and effective ad experiences. TripleLift High Impact CTV improves awareness, perception, and recall—and provides brands with incremental reach on the highest-quality, efficient supply.

96%

Customer satisfaction rating for innovative solutions and support

Up to 67%

Incremental impressions compared to linear

68%

Purchase intent after Enhanced Spots exposure

33%

Increase in unaided awareness when combining Enhanced Spot + CTV Spot vs. Traditional CTV Spot alone

Discover Success Stories and Insights

Be a leader in the future of CTV advertising

Contact us

Transform Your CTV Campaigns Today