Byline Archives - TripleLift

Supply-Path-Optimierung wird zur Schlüssel-Strategie in Programmatic

January 23, 2023

First-Party Data and Industry Collaboration Will Fuel the Post-Cookie Evolution of Digital

September 28, 2022

Will the privacy-first web drive more collaboration in the media industry?

August 23, 2022

Why the Open Web Is the Yin to Retail Media Networks’ Yang

July 21, 2022

Opinion – Apple’s Privacy Move Throws a Proprietary Wrench into Advertising’s Collaborative Process

June 26, 2020

In the face of economic downturn programmatic may be well positioned

March 16, 2020

Creating your SPO strategy: Seven questions you should ask your exchange partners

December 10, 2019

Publisher brauchen neue Formate für Video-Werbung

November 6, 2019

The Problems With Identity

October 15, 2019