Grigoris Giakas is the Senior Product Manager at 1plusX, a TripleLift company. He contributes to the product vision, USPs, and roadmap for our data management platform (DMP) for over three years. Before this, he worked as a Product Owner for sports betting and a mobile marketing agency for over eight years in Athens, Greece, where he’s originally from. He graduated with a Bachelor’s from the Department of Science Management and Technology with a specialization in Information Technology and E-commerce. You can find him running marathons or trying out a new recipe in the kitchen when he’s not working on enhancing publishers’ first-party data strategy.
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Our creative and technology solutions deliver superior performance for advertisers and publishers by scaling personalized, engaging ads across digital platforms while respecting the consumer journey.

To build on their successful partnership with TripleLift, Raptive—a leading North American partner to digital publishers—collaborated with TripleLift to bring new high-impact formats to market, leveraging its premium inventory and scaled reach to support the product’s launch.
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Our advanced creative technology turns standard creative assets into engaging, high-performance ads, optimized in real-time to resonate across web, CTV, and retail media.

Often overlooked, creative is a true multiplier for performance and the next frontier in programmatic. As the Creative SSP, TripleLift is uniquely positioned to lead this charge. We've engineered our platform for smarter creative that captures attention, tells stories, scales effectively, and delivers real impact.
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TripleLift is the first and only Creative SSP specializing in building a better off-site retail media experience with engaging, performance-driven advertising formats. We empower both brands and retailers to connect with consumers where they are.
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We are TripleLift, a technology company rooted at the intersection of creative, media, and data. Working with advertisers, publishers, and consumers, we drive meaningful engagement and measurable impact.

TripleLift introduces the industry's first programmatic Pause Ads with DIRECTV Advertising
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