How Intermarkets Drove Success with TripleLift Header Bidding

June 17, 2017

The 2016 Election season was intense from any vantage point, and things were moving particularly swiftly in advertising. At the height of the action, Intermarkets, with a heavy focus on the political advertising ecosystem, was shopping for a header bidding partner capable of a swift integration and delivering real results – as quickly as things were changing.

After partnering with TripleLift and enabling our Native solution via header bidding, Intermarkets found that those native placements outperformed 8 out of 9 traditional partners with CPMs increasing by 67%! The numbers speak for themselves – take a look at the full case study to learn more about the benefits of Header Bidding with TripleLift.

View/Download Case Study Here

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